Entry

CHA

Submitter:

Company:

Link:
https://cassandraho.myportfolio.com/cha

Concept/Purpose of the Work:
This project was designed for my Packaging and Display class taken at the University of Minnesota- Twin Cities in Fall 2020. “Cha” in Mandarin means tea. Cha is a westernized Chinese Herbal Tea brand bringing you three very popular types of Chinese herbal teas which include Monk Fruit Tea, Ginseng Tea, and Spica Prunellae Tea. Chinese herbal teas are most commonly used to help fight diseases and boost the immune system, hence, this 3-pack Cha is perfect for anyone who wants to have a taste of this unconventional Chinese medicine. Each of these teas provides several different health benefits, or as we would say, “the taste of better health in every sip.” Also, they come in cans, which are perfect for on the go!

Results of the Work:

Project was published on Packaging of the World (https://www.packagingoftheworld.com/2021/09/cha.html) and Instagram pages such as @graphic_design_umn, @umndesign, and @greaterthan.courses.

How the Work Was Delivered to the Masses:
Designs placed on mockups and displays on my portfolio website.


Credits:
Hannah Johnson: Instructor

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