Entry
Bombshell Hair Care
Submitter:
Hanna Bergstrom
Company:
University of Minnesota
Link:
https://hannabergstrom.wixsite.com/designportfolioa/projects
Concept/Purpose of the Work:
Bombshell is an imagined, original hair care brand created with the intention of offering products for a broader range of hair textures than most major brands currently do.
Results of the Work:
Bombshell offers specialized shampoo and conditioner formulas for a range of hair textures from 1A to 4C. Whether straight, wavy, curly, or coily, every woman can find what they need to treat their locks. The packaging design also makes each formula clearly distinguishable from one another through both color and illustrations.
How the Work Was Delivered to the Masses:
This work is an imagined brand that I broadcasted on my online portfolio and social media platforms. It will also evolve into a live exhibition this semester at the University of Minnesota. Exposure of this work will hopefully draw attention to the need for more inclusive and specialized design in the beauty industry for women.
Tags:
Charming, Empathetic, Expansive
Category:
Packaging